Marc Emmer
Position/Title: Author, Speaker and Consultant on Business Strategy
Overview
In a climate of fierce hyper-competition and commoditization, CEO's must continuously reevaluate their growth strategy, market position and value proposition. To maintain competitive advantage requires constant transformation and continuous improvement. At the heart of strategy are difficult choices that management teams need to make about concentration risk, diversification and how to ensure that a company's value proposition continues to resonate in the marketplace. While companies know they must provide unique value, the quest for differentiation can prove to be elusive. In this cutting edge talk, Marc Emmer, author of Momentum: How Companies Decide What to Do Next provides useful insights on how to:
- Identify growth segments in a world of volatility
- Evaluate new income streams
- Weave strategic planning into the fabric of an organization
- Build a more productive sales and marketing organization
- Build a sustainable value proposition
- Build infrastructure to support growth
Publications
Marc has written two books, including his work published in 2018: Momentum: How Companies Decide What to Do Next. Marc is a regular contributor to Forbes.com, Inc.com and the Vistage Research Center.
Education
Marc holds a BBA in Business from Loyola Marymount University.
Experience
Marc has delivered over 400 speeches and workshops for The Association for Corporate Growth, National Paper Trade Association, Building Service Contractors Association, Allinial, Vistage, Renaissance Forums, and at companies such as Starbucks and Panda Express.
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